JetBlue: Flyer's Collection

Products made for those times when not flying JetBlue. view site >

2010 ANDY Awards: Elect The Jury

Ad community nominates, and votes on, first-ever crowd-sourced awards jury. view site >

Jon Morgan, copywriter

A New York City copywriter with a digital soul.

National Park Foundation/Benadryl: Outdoor Funraiser

Mother Nature holds webathon to encourage outdoor activity.

Nike Women: Rush Hour
96 time-tailored anti-excuses inspire the “Just Do It” attitude.

Campaign overview

Various site screen shots

Print “Some moments belong outdoors.”

SIte, pre-election

Knee Jockey

Campaign summary

Trident: Gum Selector Doodad
Fun module chooses gum (somewhat) based on user input.

Site displayed weather graphically, based on IP location

5:15 AM - Surprise the garbage men. And yourself.

6:00 AM - Getting up at 7 AM is easier when you’re out running at 6.

9:15 AM - “Stop” is a 4-letter word.

12:15 PM - Lunch in the park? Or lunch running around the park?

I’ve got more
Video. Banners. Print. Sites. I’ve got lots more. talk to me >

Math :30 TV

Print series

Site landing page pulled system time

High-engagement banner

talk to me >               resume >  

Sudafed: Unblock Your Head
Atypical CPG campaign plays up how everything seems harder when sinuses are blocked.

MTV: Video Music Awards
Sweepstakes winner parties with South Beach elite.

 

Depth Goggles

Full Body Compression Suit

Campaign summary

Spike TV: Baby Onesies
Tiny touts for testosterone-fueled man channel.

Print “Join some of the hottest people in Miami.”

Yahoo!: Startwearingpurple.com
Veteran online brand pushes color, character.

Campaign overview

JetBlue: Table Tray Theater

Fun characters act out benefits of jetting.

The Jetting Game: Florida

Short Trip

Godiva: Decadence

An exercise in extreme indulgence.

Site

Grass Stains :30 TV

Zyrtec: Children’s Zyrtec
Allergy relief lets child get back to being neighborhood menace.

Wall :30 TV

Side by Side :15 TV

Kleenex: Hand towels launch
New paper product pushes cleanliness in the WC.

To communicate the product benefit, “liquid speed”, we created this fast-paced pinball game that made a big splash each time the ball hit an allergen bumper.

Zyrtec: Allergy Splashdown Pinball
Touchscreen game lets people get physical with brand.